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33 Which Of The Following Is A Reason Intermediaries Sponsor Their Own Private Label​ Brands_



These brands can be more profitable. Intermediaries own brand other costs such as research and development advertising sales promotion and physical distribution are also much lower.

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Intermediaries search for manufactures with excess capacity that will produce private label goods at low cost.

Which of the following is a reason intermediaries sponsor their own private label​ brands_. Businesses may sell products directly to the final customer as is the case with most industrial capital goods. Own label or distributor or store brands. Intermediaries bother to sponsor their own brand and promote them in order to form a niche.

Market brand which is in a position to face local competition and specifically cater to the needs. They are created and owned by channel intermediaries. The retailers do not manufacture these brands and may not have any knowledge about the underlying technologies and processes of the product.

Most of these brands are owned by big and powerful retailers. Intermediaries sponsor their. In many cases it gives the retailer or manufacturer an opportunity to control their own destiny rather than have their actions pricing display dictated by the major brands.

Increases at an accelerating rate as the customer service level approaches 100 c. The design and structure of consumer marketing channels and industrial marketing channels can be quite similar or vary widely. Having their own brand can be profitable.

View the full answer. Or they may use one or more intermediaries to move their goods to the final user. Retailers almost completely outsource manufacturing.

A private label brand also called a reseller store house or distributor brand is a brand that retailers and wholesalers develop. Intermediaries search for manufacturers with excess capacity that will produce private label goods at low cost. Private label brands offer value to the customer as well as higher margin to the retailer.

Warehousing which of the following is a reason intermediaries sponsor their own private label brands. Private label brands can be more profitable.

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